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Joel Southall

Web & Software Developer · Designer · Technologist · Storyteller

Springfield, OR · joel.max.southall@gmail.com · (541) 286-0093

Professional Summary

Creative full-stack developer, designer, and storyteller with a strong foundation in .NET and front-end technologies. I specialize in building culturally grounded, user-focused tools for small businesses, nonprofits, and public sector organizations. Skilled in ASP.NET Core, React, WordPress, Firebase, and UX/UI design. My background in philosophy, journalism, and Indigenous community work informs a human-centered approach to software development and digital storytelling.

Technical Skills

  • Backend / Full Stack: C#, ASP.NET Core MVC, Razor Pages, Blazor, EF Core, Identity
  • Frontend: JavaScript, React, React Native, HTML/CSS, Bootstrap, Next.js, WordPress, Squarespace
  • Databases: SQL, MySQL, SQLite, Firebase, MongoDB
  • Tooling: Git, GitHub, REST APIs, Agile, Unit Testing (nUnit, xUnit), SEO, Accessibility
  • Design & Writing: Adobe Suite, Inkscape, Copywriting, UI/UX Design, Animate, CreateJS

Education

  • Lane Community College — AAS in Software Development, 2024 · GPA: 4.1
  • • CPC in Database Specialist · Certificates in Front-End Development & Web Design
  • University of Oregon — MA in Philosophy, 2015
  • Oregon State University — BA in Philosophy

Professional Experience

Freelance Developer & Designer – Great Lynx Designs (2019–Present)

  • Delivered custom WordPress and Squarespace websites, graphics, and UX for clients like ColorBliss and NAACM
  • Produced logos, visual materials, and branding elements

Volunteer Organizer – EugDotNet (.NET Meetup) (2024–Present)

  • Relaunched local .NET user group with regular events
  • Built a Blazor-powered CMS for community updates

Software Developer Intern – Native Teaching Aids (2024)

  • Built React Native app for Indigenous language learning
  • Designed animated modules using CreateJS/TweenJS

Squarespace Developer Intern – Brent & Jo Studio (2022)

Board Member – LCC Native American Student Association (2021–2024)

Narrative Designer & Cultural Consultant (2018–Present)

  • Work for Paizo (Pathfinder 2e), Starfinder, and When Rivers Were Trails (IndieCade 2019)

Co-Founder – MindFire Games (2016–Present)

  • Lead narrative design and worldbuilding for Violentia & Novus Retro

Journalist & Editor – Corvallis Independent/Advocate (2012–2016)

Selected Projects

  • Let’s Move Web App: Full-stack fitness platform with MySQL, Braintree, secure login
  • TribeFinder: Web and React Native apps for mapping tribal offices via GeoJSON
  • Hop with Waabooz: Ojibwe word-of-the-day React app with Firebase
  • ColorBliss Site: SEO-tuned WordPress site for branding consultant
  • NAACM: Bootstrap site with carousel, gallery, and vendor profiles
  • Blackfoot Word App: Firebase-linked React Native mobile tool
  • EugDotNet Site: Blazor + SQLite platform for community events
  • Musician Portfolio: Next.js-based site for local hip-hop artist (in progress)

Marketing & Design

  • GreatLynx Dispatch: Newsletter prototype with Canva + Mailchimp
  • EugDotNet Mailer: Branded monthly events mailer
  • Pow-Wow Posters: Event design for 2021–2024 cultural events

Community Engagement

  • Volunteer, LCC Native American Student Association
  • Enrolled member, Chippewas of Rama (Ojibwe)
  • Promoter of equity, education, and Indigenous representation in tech